Wednesday, October 21, 2009

Windows 7 Alert

Hey guys! Guess what? Not saying that Win7 is crap - it isn't- but what's the message behind selling 3 PCs for the price of ONE Macbook Pro?

Sure we can argue the merits of a low price during a recession but that doesn't seem to rain on Apple's parade that keeps reporting crazy quarterly numbers. The pricing strategy makes sense if this was a pricing war; Apple clearly does not engage in any pricing wars with their hardware instead they focus portraying their products as high-end/high-quality, crafted devices.

You're buying 3 friggin' HP PCs (a desktop, laptop, & netbook) from Best Buy; nothing in this sentence evokes 'high-end', 'high-quality', 'crafted' or even 'easy' as adjectives.

In the 90's I think this would've been the equivalent of drilling a 10-yard field goal - a no brainer as it were - but the landscape has changed. Windows is no longer a requirement to computing. Viable OS options have opened up the market and consumers' eyes. The new consumers have become more aware of the things their gadgets can do; as a result the need to accommodate their digi-lifestyle becomes not just a matter of in-store price but what you can offer for the next 2 years.

Folks, especially Mac users that must use Win OS at any given point, try out Win7. It's good for what it is. You won't switch but it isn't a dreadful experience. People on the fence go for the deal if you think it will save you money - just remember that you'll be at Best Buy fighting off the People of Walmart AND some asshole teenager that swears you need a $300 Monster ethernet cable for your wireless home network.

via FakeSteve.Net

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