Tuesday, May 31, 2011

iCloud to be Announced at WWDC

Well here's today's Apple (non) News: El Jobso himself will be on hand to reveal Apple's latest foray into cloud computing - iCloud. No, really that's what it's called.

As far as tech news is concerned, this has the biggest underwhelming "secret" since Sony announced it's NGP aka PSP2. But for all two of you out there that would like to hear (again) what to expect, iCloud will most likely be bundled as a subscription based music service. The reported licensing agreements that Apple has already signed with major lables EMI, Warner and Sony, suggests that unlike "music locker" services like Amazon's or Google Music, this may be a true service that will allow you to take all your music with you and discover new music where ever your travels take you. (See HuffPo for more rumor mongering, I mean rumored information.)

So as far as what will be announced at next week's WWDC keynote (June 6th) it's pretty much more non-news: expect to hear about the new iOS5, OSX 10.7 "Lion", iCloud, and more goodies for the developers. In fact here's the press release:

Apple to Unveil Next Generation Software at Keynote Address...

CUPERTINO, California—May 31, 2011—Apple® CEO Steve Jobs and a team of Apple executives will kick off the company’s annual Worldwide Developers Conference (WWDC) with a keynote address on Monday, June 6 at 10:00 a.m. At the keynote, Apple will unveil its next generation software - Lion, the eighth major release of Mac OS® X; iOS 5, the next version of Apple’s advanced mobile operating system which powers the iPad®, iPhone® and iPod touch®; and iCloud®, Apple’s upcoming cloud services offering.

WWDC will feature more than 100 technical sessions presented by Apple engineers. Mac® developers will see and learn how to develop world-class Mac OS X Lion applications using its latest technologies and capabilities. Mobile developers will be able to explore the latest innovations and capabilities of iOS and learn how to greatly enhance the functionality, performance and design of their apps. All developers can bring their code to the labs and work with Apple engineers.

For more details, visit the Apple Worldwide Developers Conference 2011 website at developer.apple.com/wwdc.

Apple designs Macs, the best personal computers in the world, along with OS X, iLife, iWork and professional software. Apple leads the digital music revolution with its iPods and iTunes online store. Apple has reinvented the mobile phone with its revolutionary iPhone and App Store, and has recently introduced iPad 2 which is defining the future of mobile media and computing devices.